UNIVERSITY OF PHOENIX: CHANGE THE SYSTEM
When the higher-education system was failing working adults in pursuit of a degree, John Sperling changed the system and built University of Phoenix.
And we built a 360 campaign!
Art Director: Morgan Klein
Copywriter: Jacob Altman
One Show Shortlist: Film
One Show Shortlist: Film Craft
ADDY: Gold
We worked with an amazing artist, Mack, as the vocals behind the spot.
The recording of the track was super groovy, so we made a BTS video: