UNIVERSITY OF PHOENIX: CHANGE THE SYSTEM

When the higher-education system was failing working adults in pursuit of a degree, John Sperling changed the system and built University of Phoenix.

And we built a 360 campaign! 

Art Director: Morgan Klein

Copywriter: Jacob Altman 

One Show Shortlist: Film
One Show Shortlist: Film Craft
ADDY: Gold

We worked with an amazing artist, Mack, as the vocals behind the spot.

The recording of the track was super groovy, so we made a BTS video: